Why Direct Sales Works For Women

by Vivienne Carosso
Owner, The Jewelry Lady
Member, Chapel Hill/Carrboro Mothers Club

Direct sales is the sale of a consumer product or service, person-to-person, away from a fixed retail location. Independent salespeople market these products and services directly to customers. Depending on the company, the salespeople may be called distributors, representatives, consultants or various other titles. Products are sold primarily through in-home product demonstrations, parties and one-on-one selling.

As with any business venture, make sure you do your homework and thoroughly research your area of interest. For more information about direct sales, check out the Direct Selling Association's website at www.dsa.org.

So many of us give up great careers for the more rewarding occupation of motherhood. Then reality sets in and we are torn between staying home and making an income. Well the good news is that you can have it all! Direct sales companies are a booming industry and are ideal for busy moms. Here are some reasons why:

Freedom and Flexibility
You choose how much you want to work and when you want to work.

Social Aspect
Direct selling organizations offer a community of positive interaction and support. Women of all ages and in all situations enjoy the amazing relationships that are developed through their home-based businesses. Imagine uninterrupted conversations with adults and making money at the same time!

Personal Growth
From continued learning to overcoming personal challenges, direct selling companies provide a forum for astounding personal growth.

Recognition
Recognition for effort and achievement is almost non-existent in an adult's daily life. The direct sales industry excels at praising and rewarding its workforce.

Financial Security and Control
Job security is a myth. Having your own business puts you in control.

No limits
Don't rely on someone else to give you a raise: you decide how much you want to earn! With direct sales you can dream big, there are no limits. Four- and five-figure paychecks a month are not uncommon in direct sales. How would that change your life?

No risk
Direct sales companies allow you to start your own business with minimal investment, low or no overheads and no risk. There is nothing to lose by trying.

Tax Benefits
Not the most exciting side, but allowable deductions for a home-based business can make a real difference to the household income. Always talk to a tax advisor.

Where to start?
Having realized what an incredible opportunity direct sales companies offer, look for a product you can be passionate about. Choose a company that is part of the Direct Selling Association and has been checked for integrity and has a proven record. Find out whether you have to give a presentation, where you can sell, what training opportunities are available, what the rewards and compensation plans are, and what kind of support can you expect.

Posted September 2007

 
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